Brent Barootes
Senior Associate
brent@partnershipgroup.ca
He is engaged on both sides of the sponsorship arena, with both buyers and sellers of sponsorship properties. For the corporate/buyer sector, he provides audit, evaluation and consulting services to assist in delivering more profitable sponsorship investments. On the property side, Brent works with charities, non-profit organizations and other sponsorship properties to conduct audits of their sponsorship programs and develop sponsorship inventories, benefits, programs, and packages, and building/program/event naming rights.
Partnership Group’s goal is to add more net dollars to its clients’ bottom lines through innovative sponsorship inventory development and delivery. Brent has over 15 years of marketing and sponsorship experience with organizations such as:
2009 IIHF World Junior Hockey Championship – Alberta Bid
Alberta Amateur Baseball Council
Canada Summer Games Host Society
Canadian Breast Cancer Foundation – Prairies / NWT Chapter
Enerflex SuperCities Walk for MS – Calgary Chapter
EPCOR CENTRE for the Performing Arts
Federation of Calgary Communities
Globe Theatre
Human Resources Association of Calgary
Light Up the World Foundation
Magnetic Water Conditioner
MS Society of Canada – Calgary Chapter
Pumphouse Theatre
Regina Palliative Care Inc.
RONA MS Bike Tour – Calgary Chapter
Saskatchewan First Nation Summer Games
Saskatchewan Roughrider Football Club
Solid State Geophysical
Stampede Messenger and Express
The Fire Within Foundation
Toshiba Canada
Tourism Regina
University of Regina
Western Sponsorship Congress
Youth Emergency Shelter Society

